Background
PANGEA is a collection of swimwear for the worldly man. It embodies the notion that there is always more to discover, more to do, more to see. Created on the belief that true adventure is the exploration of the unknown.
My Role
As the design director, I worked directly with the founders, board members and designers to create the brand story and branding system that was applied across all channels including ecommerce, events, print, product and life style photography, social and product.
